In The Year 2000
by Nathan Magel
follow me on Twitter @nathanmagel
I spend a lot of time in coffee shops, conference sessions, and meetings galore trying to make sense of the crazy mixed up world we live in today. What does our current milieu of threadbare budgets, frenetic innovation, and the ever clarion call for measurable results mean for the work of our organizations? A question we’re all grappling. But for a moment or two, let’s shove away from our desks, quit clinking our iPhones, and look into the future. Yes, that’s right the future. As Conan would facetiously exclaim, all the way to the year 2000.
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